Industry Analyst, Michael Goodman just passed a statement about the Red Dead Redemption 2. He said that he isn’t convinced that Red Dead Redemption 2 might be able to outperform GTA V in sale number.
Talking with We Write Things, Michael Goodman said that the game will not be as successful as Grand Theft Auto V plus it will sell around 14 Million units or less, if RockStar doesn’t work on proper marketing.
I use [14 million] as sort of your baseline number, then it’s plus or minus that number. If they do it right, then it’ll be plus or minus that number. If they blow it, then obviously, they won’t hit [14 million]. That’s what I would think of in terms of what your market size is. I would be hard pressed to imagine a scenario where you’re going to double what the original did.
He further added:
The way I think about it is you’ll get about 80 percent of the people who purchased the original, they’ll purchase the sequel. Then you’ll get about 20-30 percent of new people. That’s if you do everything right. My top end would be 110 percent of original sales and that’s really hard to do. Very rarely do sequels perform as well as their original.